Colour TV was founded in 2004, following the success of Flipside TV, the first format created, written and produced by Jay Pond-Jones and his writing partner David Owen. Colour TV specialises in comedy entertainment, and has produced shows for Virgin Media’s Bravo channel in the UK, and Comcast’s G4 in the US.

The first Colour TV commission was the radio documentary for BBC Radio 2, Dusty In Memphis.

A number of Colour TV’s factual entertainment formats have also been optioned by other producers, including One Millionaires, Be Your Own Boss, What Would Jesus Do?, and To Catch A Crook.